MediaPlaner MediaPlan is Telmar's multi media planning package which makes it even easier to carry out a range of analysis including single and multiple schedule evaluations and frequency distributions using one single program. The main features of the program are as follows:

• Ability to plan different media, within the same program e.g. Press and TV
• Simple to use - there are Wizards to help you create,single and multiple schedules
• Instantaneous reach and frequency calculations, carried out as the user inputs
• Frequency distribution reports
• User can analyse several target audiences simultaneously
• Layouts and toolbars can be customised and templates saved " MediaPlan files can be emailed directly from the program
• Information from the schedule can be exported to Telmar's P-Map program " Built in graph facility provides coverage or CPT graphs which can be copied into PowerPoint